» Knowledge Base Articles » Bicycle Water Bottles Are a Great Tool in Building a Brand
Bicycle Water Bottles Are a Great Tool in Building a Brand

Bicycle water bottles can be used as an excellent promotional tool if you wish to advertise to the health conscious or the athlete. Of all of the different sports and exercise related equipment available on the market, water bottles are among the most versatile. Because sports involve exertion, athletes must always make certain they replenish liquids into their system. As buying sports drinks for every practice and event becomes very expensive, many opt to instead buy refillable bottles to use for their regular exercising. As a company, you can take advantage of this by investing in quality promotional bottles that allow you to target your ideal audience as well as expand your branding efforts. However, there are a few things that you will want to remember if you are considering using this method to increase your business.

Unlike direct sales, using bicycle water bottles as a part of your branding campaign will bring you indirect business. Branding can result in an increase of sales and your basic customer base. Unfortunately, it often takes longer for your branding efforts to come into fruition. Becoming a household name, especially among your target households, allows you to enjoy a broader, more loyal customer base than the standard impulse shoppers that direct business advertising typically results in. Unfortunately, it is very difficult to track your return on investment when you do brand advertising. This is due to the fact that you cannot typically link the cost of any specific bottle with a specific customer. Even if you can manage to identify which customers were given bottles, you may not be able to confirm whether or not the branding efforts were what resulted in the sale of goods or services.

When you are selecting the bicycle water bottles to use in your campaign, you will need to take care with what type of bottles that you select. With many people concerned over the inclusion of Bisphenol-A, you need to take steps to ensure that your bottles do not contain this substance. Found in low quality plastics, this chemical is dangerous for young children and pregnant women. You can avoid this completely by choosing to invest in stainless bottles or pursuing base materials other than plastics. If you want to use plastic, you can avoid the risk of Bisphenol-A by ordering from a company that is local to your region and only works with high quality plastics.

Once you have determined the type of bicycle water bottles that you wish to order, it is important that you consider all of your bulk pricing options. Bulk pricing can allow you to get a lower cost per bottle, which gives you the ability to stockpile bottles for all of your upcoming events and promotions. Unfortunately, in order to take advantage of bulk pricing, you have to meet minimum order number thresholds. These thresholds vary based on the type of bottle ordered, the type of customizations you put on the bottle, and how quickly you need the bottles. Taking the time to explore all of your options can result in a high amount of savings for you.

For more information on Bicycle water bottles visit Promotional-Merchandise.org.uk. Here you will find more articles and tips on marketing items as well as a Quick Quotes form where you can conveniently submit your request in one form and get responses from multiple suppliers so that you can find the best price and promotional items for your marketing needs.

Article Source: http://EzineArticles.com/4285218

Update Time: 2014-11-13

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